
- by Deema Yanni Maat
- 20/03/2023
- Jewellery Education, Mens Jewellery


Men’s Jewellery & LGBTQ+ Pride: Breaking Boundaries with Deema & Co.
Jewellery has always been more than decoration—it’s a statement of identity, individuality, and personal style. For centuries, men across cultures have worn jewellery, from royal crowns and warrior amulets to chains, rings, and signets that symbolized heritage and power. Yet in modern times, jewellery was often marketed primarily to women, leaving men with limited options.
That has changed. Today, men’s jewellery is one of the fastest-growing trends in fashion, and it is being embraced as a powerful tool of self-expression. At Deema & Co., we recognize this cultural shift and design jewellery that goes beyond gender norms, creating collections that celebrate individuality. One community that has especially embraced jewellery as identity is the LGBTQ+ community, where pride jewellery is more than just fashion—it’s a symbol of visibility, celebration, and belonging.
Why Men Are Wearing More Jewellery Today
A common question people ask is: Why do men wear jewellery now more than before?
The answer is simple: jewellery tells a story. For men, it’s no longer just about utility (like watches or wedding bands). Bracelets, necklaces, earrings, and rings have become ways to highlight personality, elevate style, or proudly signal cultural or community identity.
From subtle stainless steel chains for the minimalist dresser to bold statement rings for those who love to stand out, men’s jewellery is now viewed as an extension of self—no different from the clothes you wear or the haircut you choose.
Jewellery in LGBTQ+ Culture: More Than Accessories
Within the LGBTQ+ community, jewellery has always carried deeper meaning. It can serve as a signal of belonging, a badge of pride, or a way of quietly affirming one’s identity in environments where words might not be safe.
Rainbow jewellery, for example, has become a universal symbol of visibility and solidarity.
Pride bracelets and rings offer individuals the chance to express love, inclusivity, and authenticity.
For many, jewellery is a way to honor milestones—coming out, relationships, or community celebrations.
At Deema & Co., we honor this cultural significance by creating designs that go beyond aesthetics. Our pieces are meant to empower, celebrate, and affirm.
Deema & Co. Men’s Jewellery Collection
Our men’s jewellery collection has been carefully designed to reflect the diversity of modern masculinity and individuality. It’s not about what men “should” wear—it’s about giving everyone the freedom to express themselves through timeless, high-quality designs.
Bracelets: From leather wraps for a rugged, masculine vibe to rainbow pride beaded bracelets that radiate inclusivity, we offer versatile designs that work with casual or formal looks.
Necklaces: Minimalist chains in sterling silver, stainless steel, and 18K gold plating give a polished edge, while bolder pendants allow for personal storytelling.
Rings: Our rings range from classic band styles to bold rainbow pride rings, crafted in durable stainless steel, silver, and gold-plated finishes.
Each piece is built with durability in mind—using waterproof plating, protective e-coating, and hypoallergenic materials—because jewellery should be both beautiful and practical.
Spotlight: Pride Jewellery at Deema & Co.
One of our most celebrated categories is our Pride Jewellery Collection, designed to honor and uplift the LGBTQ+ community.
🌈 Rainbow Pride Bracelet
A bestseller and community favorite, the rainbow bracelet is more than an accessory—it’s a statement of support and celebration. Available in leather, beads, and metal finishes, each bracelet offers a unique way to wear pride with confidence.
🌈 Rainbow Pride Ring
Bold, colorful, and unapologetically expressive, the rainbow pride ring is a piece that sparks conversation. Made with high-quality plating and designed to last, it’s a daily reminder of authenticity and inclusivity.
🌈 Unisex Pride Designs
Our pride jewellery is designed for everyone. Whether worn by men, women, or non-binary individuals, these pieces embody unity and equality.
How to Style Men’s Jewellery
Another common search is: How should men wear jewellery? Here are a few styling tips:
Start Simple: If you’re new to men’s jewellery, begin with a single chain or bracelet. Minimalist pieces are timeless and easy to pair.
Layer Thoughtfully: Try stacking bracelets (leather with beaded, or chain with rainbow pride) or layering thin necklaces for a modern look.
Balance Your Outfit: Bold jewellery pairs well with clean, neutral clothing; minimalist jewellery complements patterned or colorful outfits.
Make it Personal: The best jewellery isn’t just trendy—it tells your story. Pride jewellery, for example, adds meaning beyond style.
Men’s Jewellery: Breaking Gender Norms
Jewellery is not—and should never be—confined by gender. At Deema & Co., we believe in inclusive jewellery that anyone can wear, regardless of gender identity or orientation. For us, men’s jewellery is about breaking free from outdated stereotypes and embracing authentic self-expression.
This aligns with the broader cultural shift we’re seeing: men across the world are confidently wearing jewellery in ways that reflect not only their fashion sense but also their values, their communities, and their individuality.
Why Choose Deema & Co. for Men’s and Pride Jewellery?
Quality Materials: Stainless steel, sterling silver, leather, and 18K gold plating ensure durability.
Waterproof & Skin-Friendly: Protective coatings keep pieces tarnish-resistant and hypoallergenic.
Inclusive Design: From minimal chains to rainbow statement rings, our collection embraces diversity.
Affordable Luxury: Premium looks at accessible prices—because jewellery should be inclusive in every sense.
Conclusion: Jewellery as a Celebration of Identity
Jewellery has always been powerful, but in today’s culture, it carries even greater meaning. For men, it is a tool of individuality. For the LGBTQ+ community, it is a celebration of pride, love, and belonging.
At Deema & Co., our men’s jewellery and pride collections are designed to empower everyone to embrace who they are. Whether you wear a rainbow bracelet, a pride ring, or a classic silver chain, our pieces are built to celebrate your story—boldly, authentically, and with pride.
Because jewellery is not just about style. It’s about identity, community, and self-expression.