Deema & Co Jewellery - 100% Waterproof statement jewellery - Singapore jewellery brand

Everything Has A Story To Tell

The inspiration for Auriane’s designs has always been the art of sculpting an accessory from the highest quality fabrics and embellishments. Years of experience culminates in the perfect headband shapes offering unparalleled comfort.

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Tarnish Free Stainless Steel 18K Gold PVD Plating Decorative Athena Greek Goddess Pin Brooch
25/06/2025

Unexpected Ways To Style Our Brooches

Let’s talk brooches — yes, those little pins with BIG energy. Somewhere between your cool aunt’s heirloom stash and that Pinterest board you keep ignoring, brooches went from “meh” to “must-have.” And now? They’re THAT GIRL.
The best part? They’re the ultimate secret weapon in your jewelry arsenal. Add one pin and boom — outfit = elevated. Attitude = spiced. People = impressed.
So, how do you bring Bold Brooch Energy™ into your fits without looking like you’re heading to a royal tea party (unless you are… in which case, slay)? Keep reading. We’ve got pins to place, looks to serve.

How to style BroochesTrends
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Deema & Co Press Release on HoneyKidsAsia Vday 2025
01/06/2025

Deema & Co featured on HoneyKidsAsia

Deema is a certified jewelry designer and metalsmith with 18 years in the industry. Her first brand — a custom fine jewelry label — was built from scratch in the pre-social media era. She led it for 12 years until a divorce cost her everything. Deema & Co was born from that moment of loss — rebuilt from zero, and now worn by hundreds of women who want jewellery that speaks to their strength.

Jewellery EducationMedia Press ReleaseTrends
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